What is Marketing?  (Or What I Do All Day)

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The glamorous life of a marketing professional isn’t always what’s it’s cracked up to be. I don’t sit around all day in a big conference room drinking expensive coffee and coming up with the newest and most innovative way to get people to spend money on something they don’t want. But then what do I do? I have plenty of friends who know what company I work for and what my line of work is, but have no clue how to answer that question. So I’m here to tell you right now. (more…)

From Marketer to Mommy and Back Again

Hello, it's meHi! You are probably wondering why in the world you should take time out of your day to read this blog. I’m wondering the same thing, sort of. If you are anything like me you are super busy. But if you are anything like me, this blog will probably have lots of juicy information you will enjoy soaking up. So I guess I’m wondering if you are like me. What am I like? Here’s a little bit of background about me. (more…)